Leads / Plumber

Plumber in New York, NY

Audited website, published 40 days ago, available for 5 more days

Opportunity by service

Web design56, tier C
  • high:The main content takes 9.2 s to appear on a phone, past the 4 s mark where visitors leave.
  • high:The design looks dated next to current sites in this trade.
  • high:The site has no mobile layout; on a phone it renders as a shrunken desktop page.
  • medium:Footer copyright still says 2013, more than ten years ago.
  • medium:Several images look blurry or low resolution.
  • low:The site is built on Wix, which limits speed and search options.
SEO43
  • high:Services are not given pages of their own, so the site ranks for few searches.
  • medium:The homepage has no main heading.
  • medium:The homepage has little text for search engines to rank.
  • medium:The site gives search engines no structured business details.
  • low:There is no blog or news section.
Local presence8

No findings weigh on this service.

Ads and tracking41
  • medium:No analytics or tag manager detected; conversions are not being measured.
  • medium:No Google Ads tag is installed, so ad conversions cannot be measured.
  • low:No Meta pixel is installed, so Facebook and Instagram ads cannot be measured.
  • low:There are no dedicated landing pages for campaigns.
  • low:Phone calls are not tracked back to their source.
Conversion and AI56, tier C
  • high:There is no contact form; visitors can only call or email.
  • high:There is no clear call to action on the first screen.
  • medium:The phone number cannot be tapped to call on a mobile.
  • medium:There is no online booking; every appointment request goes through a phone call or a form.
  • medium:Visitors cannot request a quote or estimate online.
  • low:There is no frequently asked questions section.
  • low:There is no chat for visitors who have a quick question.
  • low:The site collects no email addresses for follow up.
Website maintenance30
  • medium:No privacy policy page was found.
Budget60/100
Reach25/100

Estimated project value for web design: $2,500 to $7,500, one off.

Proof

  • Mobile performance 69/100
  • Built on Wix
  • 4.8 rating from 144 reviews
  • Up to 3 nearby competitors
  • General inbox emailA shared address such as info@ or office@. Most small businesses have no other email, so this is the inbox the owner or the front desk reads. Verification services do not test these addresses.
  • PhoneA phone number from the business listing or its website.
What the contact labels mean

What you get

  • The business and its checked contact details: a general inbox email and a phone number
  • The website audit with evidence for every finding
  • Desktop and mobile screenshots
  • A 3-email sequence with a call script and a text message
  • A white-label PDF report
  • Up to 3 nearby competitors
  • Exports for your CRM and sending tool
Tier BWeb designFree for new accounts

Web design

60

Web60
SEO41
Local21
Ads30
Conv31
Maint10
  • HighMobile performance score is 34/100; the largest element takes 4.4 s to appear.
  • HighThe phone number on the site does not match the one on the Google listing.
  • HighThe design looks dated next to current sites in this trade.
4.7 rating, 392 reviewsWordPressAccept-all emailPhone$2,500 to $7,500
Shared or exclusive available

Price: 0.91 credits

Tier CWeb designFree for new accounts

Web design

45

Web45
SEO27
Local8
Ads28
Conv42
Maint15
  • HighThe site has no mobile layout; on a phone it renders as a shrunken desktop page.
  • HighThe main content takes 12.8 s to appear on a phone, past the 4 s mark where visitors leave.
  • HighThe design looks dated next to current sites in this trade.
4.6 rating, 56 reviewsWordPressPhone$2,400 to $7,100
Shared or exclusive available

Price: 0.52 credits